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How many searches does Google process daily?
As of 2020, Google processed approximately 7 billion searches per day, equating to 81,000 searches per second.
What percentage of users click on organic search results?
Organic search results account for about 45.1% of all clicks, while zero-click searches follow at 25.6%.
How important is mobile optimization for SEO?
Mobile optimization is crucial, as 92.3% of users access the internet using a mobile phone.
What is the average click-through rate (CTR) for banner ads?
Click-through rates for banner ads have decreased over time, currently averaging closer to 0.2 or 0.3 percent.
How often does Google update its search algorithm?
In 2010, Google’s CEO, Eric Schmidt, stated that Google made over 500 algorithm changes—almost 1.5 per day.
How does content length impact SEO performance?
Content over 3,000 words wins 3x more traffic than average-length content of 1,400 words.